They’re wide-eyed, mischievous, and suddenly everywhere ? from luxury bags in Seoul to celebrity posts on Instagram. Meet Labubu, the quirky toy-turned-global obsession.
Created by Hong Kong-born artist Kasing Lung, Labubu began as a picture book character. In 2019, Chinese toy giant Pop Mart launched it as a blind box collectible, and the craze took off. Buyers never know which version they’ll get, adding surprise and scarcity to the appeal.
Some Labubus come in themed outfits or rare colors. Prices start at around 27,000 won in stores, but limited editions can resell for over 670,000 won online. The hype soared after stars like Rihanna, Dua Lipa, and BLACKPINK’s Lisa were seen with them. Long lines formed outside stores, and in some cities ? including London and Los Angeles ? fights reportedly broke out over limited stock, prompting Pop Mart to suspend sales temporarily. For many collectors, Labubu is more than a toy. It’s a fashion statement, a community centerpiece, and a creative outlet. Fans post photos, swap figures, and even design custom outfits for their Labubus.
Whether it’s the appeal of mystery, the artistry behind each figure, or the celebrity buzz, Labubu has evolved from a niche collectible to an international icon ? and shows no signs of going away anytime soon.
May For The Teen Times teen/1749609221/1613367697
1. When did Labubu become a blind box toy?
2. Why do people like buying Labubu toys?
3. How much can rare Labubus cost?
4. What do fans do with their Labubu toys?
1. Would you wait in line for a rare toy?
2. What makes a toy special to you?
3. What is popular in your school?
4. Would you design your own toy?
They’re wide-eyed, mischievous, and suddenly everywhere ? from luxury bags in Seoul to celebrity posts on Instagram. Meet Labubu, the quirky toy-turned-global obsession.
